other شناسایی عوامل مؤثر بر نگهداشت کارکنان خلاق در صنعت بانکداری ایران با تاکید بر شاخص های اخلاقی و سازمانی تخصصي Special پژوهشي Research <div style="text-align: justify;"><span style="font-size:11pt"><span style="line-height:90%"><span style="direction:rtl"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><b><span lang="AR-SA" style="line-height:90%"><span b="" mitra="" style="font-family:">زمینه: </span></span></b><span lang="AR-SA" style="line-height:90%"><span b="" mitra="" style="font-family:">هدف پژوهش حاضر،</span></span> <span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">شناسایی عوامل مؤثر بر نگهداشت کارکنان خلاق با توجه ویژه به عوامل سازمانی و اخلاقی در بانک رفاه کارگران استان کهگیلویه و بویراحمد بود. </span></span>&nbsp;<span lang="AR-SA" style="line-height:90%"><span style="font-family:"B Mitra""></span></span></span></span></span></span></span><br> <span style="font-size:11pt"><span style="line-height:90%"><span style="direction:rtl"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><b><span lang="AR-SA" style="line-height:90%"><span b="" mitra="" style="font-family:">روش</span></span></b><span lang="AR-SA" style="line-height:90%"><span b="" mitra="" style="font-family:">: پژوهش &shy;حاضر در زمره پژوهش های</span></span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:"> ترکیبی(کیفی-کمّی) از نوع متوالی-اکتشافی بود. در بخش &shy;کیفی جامعه &shy;آماری خبرگان (مدیران شعب بانک رفاه و اساتید عضو هیات علمی در رشته مدیریت) می</span></span><span dir="LTR" lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">&lrm;</span></span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">باشند. روش نمونه&rlm; گیری از نوع هدفمند با استفاده از تکنیک گلوله برفی و با توجه به شاخص اشباع نظری انجام شد و نمونه ای به حجم 10 نفر انتخاب شد. ابزار مصاحبه نیمه ساختار یافته بود و تجزیه &shy;و&shy;تحلیل از روش تحلیل محتوا انجام شد. در بخش &shy;کمی جامعه &shy;آماری شامل </span></span><span lang="AR-SA" style="line-height:90%"><span b="" mitra="" style="font-family:">کلیه مدیران، معاونان و کارکنان شعب بانک رفاه در استان کهگیلویه و بویر احمد بود. </span></span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">روش نمونه&shy; گیری تصادفی &shy;طبقه &shy;ای بود و 100 نفر به عنوان نمونه آماری انتخاب شد. </span></span><span lang="AR-SA" style="line-height:90%"><span b="" mitra="" style="font-family:">برای جمع&shy; آوری داده &shy;ها از پرسشنامه محقق&shy; ساخته استفاده شد. </span></span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">جهت تجزیه و تحلیل از تحلیل&shy; عاملی و آزمون مدل&shy;سازی معادلات ساختاری و نرم افزار </span></span><i><span dir="LTR" style="line-height:90%">SPSS</span></i><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:"> و </span></span><i><span dir="LTR" style="line-height:90%">PLS</span></i><span style="line-height:90%"><span b="" mitra="" style="font-family:"> &nbsp;استفاده شد.</span></span></span></span></span></span></span><br> <span style="font-size:11pt"><span style="line-height:90%"><span style="direction:rtl"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><b><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">یافته</span></span></b><b><span dir="LTR" style="line-height:90%">&shy;</span></b><b><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">ها</span></span></b><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">: یافته&shy; های نشان دادند برای نگهداشت کارکنان خلاق، در صنعت بانکداری، 67 شاخص بااهمیت وجود دارند که می&rlm; باید مورد توجه قرار&shy;گیرند، این 67 شاخص در 13 مؤلفه و این 13 مؤلفه در 4 دسته عامل</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">کلی، عوامل</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">اخلاقی، عوامل</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">انگیزشی، سازمانی و فردی جای گرفته&rlm; اند. همچنین در رتبه</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">بندی عوامل مشخص شدکه عوامل</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">اخلاقی در رتبه نخست اهمیت قرار</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:"> دارد.</span></span></span></span></span></span></span><br> <span style="font-size:11pt"><span style="line-height:90%"><span style="direction:rtl"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><b><span lang="AR-SA" style="line-height:90%"><span b="" mitra="" style="font-family:">نتیجه</span></span></b><b><span dir="LTR" style="line-height:90%">&shy;</span></b><b><span lang="AR-SA" style="line-height:90%"><span b="" mitra="" style="font-family:">گیری: </span></span></b><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">شاخص</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">های اخلاقی، انگیزشی، سازمانی &nbsp;و فردی در صنعت بانکداری مقوله</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">هایی جدی در بحث نگهداشت کارکنان توانا و</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">خلاق هستند که در میان آنها شاخص</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">های اخلاقی به دلیل اینکه باعث جلب اعتماد کارکنان و وفاداری آنها به سازمان می</span></span><span dir="LTR" style="line-height:90%">&shy;</span><span lang="FA" style="line-height:90%"><span b="" mitra="" style="font-family:">شود از اهمیت بالایی برخوردار است</span></span><span dir="LTR" style="line-height:90%"><span arial="" style="font-family:">.</span></span><span lang="AR-SA" style="line-height:90%"><span style="font-family:"B Mitra""></span></span></span></span></span></span></span></div> <div style="text-align: justify;"><span style="font-size:11pt"><span style="line-height:normal"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><b><span style="font-size:12.0pt">Background: </span></b><span style="font-size:12.0pt">The aim of the current research was to identify the factors affecting the retention of creative employees with special attention to organizational and moral factors in the Workers&#39; Welfare Bank of Kohkiluyeh and Boyer Ahmad provinces.</span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <b><span style="font-size:12.0pt"></span></b></span></span></span></span><br> <span style="font-size:11pt"><span style="line-height:normal"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><b><span style="font-size:12.0pt">Method:</span></b><span style="font-size:12.0pt"> The present research was among the combined researches (qualitative-quantitative) of sequential-exploratory type. In the qualitative part of socio-statistics, there are experts (managers of Refah Bank branches and faculty members in the field of management). Purposive sampling was done using the snowball technique and according to the theoretical saturation index, and a sample size of 10 people was selected. The interview tool was semi-structured and the content analysis method was used for analysis. In the quantitative socio-statistical section, it included all managers, deputies and employees of Refah Bank branches in Kohkiluyeh and Boyer Ahmad provinces. The random sampling method was stratified according to the size of the statistical population and 100 people were selected as a statistical sample. A researcher-made questionnaire was used to collect data. For analysis, factor analysis and structural equation modeling test and SPSS and PLS software were used</span><span lang="EN" style="font-size:12.0pt">.</span><b> </b><b><span style="font-size:12.0pt"></span></b></span></span></span></span><br> <span style="font-size:11pt"><span style="line-height:normal"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><b><span style="font-size:12.0pt">Results:</span></b><span style="font-size:12.0pt"> The findings of the research showed that in order to keep creative employees in the banking industry, there are 67 important indicators that should be taken into consideration, these 67 indicators are divided into 13 components and these 13 components are divided into 4 categories of general factors, moral factors, motivational, organizational and individual factors have taken place. Also, in the factor ranking section, it has been determined that moral factors are ranked first in importance</span><span lang="EN" style="font-size:12.0pt">.</span></span></span></span></span><br> <span style="font-size:11pt"><span style="line-height:normal"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><b><span style="font-size:12.0pt">Conclusion:</span></b><span style="font-size:12.0pt"> Ethical, motivational, organizational and individual indicators in the banking industry are serious categories in the discussion of keeping capable and creative employees, among which ethical indicators are of great importance because they attract employees&#39; trust and loyalty to the organization.</span></span></span></span></span><br> <span style="font-size:11pt"><span style="line-height:normal"><span style="unicode-bidi:embed"><span new="" roman="" style="font-family:" times=""><span lang="EN" style="font-size:12.0pt"></span></span></span></span></span></div> عوامل اخلاقی, عوامل سازمانی, کارکنان خلاق Moral factors, Organizational factors, Creative employees 164 171 http://ethicsjournal.ir/browse.php?a_code=A-10-2820-2&slc_lang=other&sid=1 غلامعلی رضاپور 100319475328460011017 100319475328460011017 No مهدی باقری 100319475328460011018 100319475328460011018 Yes پروانه گلرد 100319475328460011019 100319475328460011019 No